Tourism activities and its impact on environmental sustainability in coastal areas

Norasmah Othman, Suzana Mohamed, Farlizawati Khairi Aziz

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

Tourism is one of the most important industries in the economy and it has grown not only in Malaysia but also worldwide. In Malaysia, the statistics in 2009 showed tourists' arrivals was over 23.6 million people in which their presence contributes to the economy. However, this sector generates both positive and negative impacts. This study was conducted to identify factors that encourage returning visitors and visitors' perception of the impact of tourism on environmental sustainability of coastal areas. The study was conducted at Pantai Cahaya Bulan (PCB) in Kota Bharu, Kelantan, Malaysia. A total of 40 visitors were selected as respondents in the survey and questionnaires were used as instruments. The results showed that tourism activities do have an impact on PCB. One the positive impact is tourism activity increases the local socio-economic whereas the negative impact, it affects on the environmental sustainability such as cleanliness of the beach

Original languageEnglish
Pages (from-to)629-633
Number of pages5
JournalInternational Business Management
Volume6
Issue number6
DOIs
Publication statusPublished - 2012

Fingerprint

Tourism
Coast
Environmental sustainability
Malaysia
Factors
Industry
Statistics
Tourists
Questionnaire
Socio-economics

Keywords

  • Eentrepreneurial activities
  • Environmental impact
  • Malaysia
  • PCB
  • Tourism activities

ASJC Scopus subject areas

  • Business and International Management
  • Strategy and Management

Cite this

Tourism activities and its impact on environmental sustainability in coastal areas. / Othman, Norasmah; Mohamed, Suzana; Aziz, Farlizawati Khairi.

In: International Business Management, Vol. 6, No. 6, 2012, p. 629-633.

Research output: Contribution to journalArticle

Othman, Norasmah ; Mohamed, Suzana ; Aziz, Farlizawati Khairi. / Tourism activities and its impact on environmental sustainability in coastal areas. In: International Business Management. 2012 ; Vol. 6, No. 6. pp. 629-633.
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