The role of firm size and customer orientation on halal transportation adoption

Yusrizal Sufardi Mohd Yunan, Mohd Helmi Ali, Syed Shah Alam Syed Shah Alam

Research output: Contribution to journalArticle

Abstract

The purpose of this paper is to propose an innovation adoption framework in the context of halal transportation. This paper provides a discussion on the development of halal transportation adoption framework using Technology-Organization-Environment (TOE) framework insight with literature. Currently, the issues on halal transportation adoption have still not been resolved even though several motivational factors have been identified to gain the attention from potential adopters. This paper further proposes innovation adoption factors for halal transportation. It consists of two internal organizational dimensions, namely: firm size and customer orientation. In addition, this paper also explains the roles that firm size and customer orientation can play on halal transportation adoption. Halal transportation adoption framework is important to halal logistics providers as it gives a significant input to the adoption of their services. Overall, this paper contributes to a newly-developed innovation adoption framework in the context of halal transportation.

Original languageEnglish
Pages (from-to)1028-1034
Number of pages7
JournalInternational Journal of Supply Chain Management
Volume8
Issue number2
Publication statusPublished - 1 Jan 2019

Fingerprint

Innovation
Firm size
Customer orientation
Logistics
Innovation adoption
Factors
Motivational factors

Keywords

  • Customer orientation
  • Firm size
  • Halal transportation adoption

ASJC Scopus subject areas

  • Management Information Systems
  • Information Systems
  • Information Systems and Management

Cite this

The role of firm size and customer orientation on halal transportation adoption. / Yunan, Yusrizal Sufardi Mohd; Ali, Mohd Helmi; Syed Shah Alam, Syed Shah Alam.

In: International Journal of Supply Chain Management, Vol. 8, No. 2, 01.01.2019, p. 1028-1034.

Research output: Contribution to journalArticle

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