Mesej dan etika dakwah dalam program televisen di Malaysia dan Indonesia

Translated title of the contribution: The position of da’wah messages and ethics in malaysian and Indonesian television programs

Haidir Fitra Siagian, Mustari, Fauziah Ahmad

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time.

Original languageMalay
Pages (from-to)749-769
Number of pages21
JournalJurnal Komunikasi: Malaysian Journal of Communication
Volume32
Issue number2
Publication statusPublished - 2016

Fingerprint

television program
Television
television
prime time
moral philosophy
Indonesia
broadcast
Malaysia
Television stations
need development
broadcaster
qualitative method
interview

ASJC Scopus subject areas

  • Communication

Cite this

Mesej dan etika dakwah dalam program televisen di Malaysia dan Indonesia. / Siagian, Haidir Fitra; Mustari, ; Ahmad, Fauziah.

In: Jurnal Komunikasi: Malaysian Journal of Communication, Vol. 32, No. 2, 2016, p. 749-769.

Research output: Contribution to journalArticle

@article{62a556e37d25498eafd40cddbd13baa8,
title = "Mesej dan etika dakwah dalam program televisen di Malaysia dan Indonesia",
abstract = "Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time.",
keywords = "Da’wah, Ethics, Messages, Programs, Television",
author = "Siagian, {Haidir Fitra} and Mustari and Fauziah Ahmad",
year = "2016",
language = "Malay",
volume = "32",
pages = "749--769",
journal = "Jurnal Komunikasi: Malaysian Journal of Communication",
issn = "2289-151X",
publisher = "Universiti Kebangsaan Malaysia",
number = "2",

}

TY - JOUR

T1 - Mesej dan etika dakwah dalam program televisen di Malaysia dan Indonesia

AU - Siagian, Haidir Fitra

AU - Mustari,

AU - Ahmad, Fauziah

PY - 2016

Y1 - 2016

N2 - Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time.

AB - Rapid changes in the whole aspects of our lives as a result of the global development need to be addressed by spreading da’wah messages through television channels. To be an effective da’wah media, television should have a strong editorial policy. The policy forwarded could prove the dynamic representation of the country. This study aims to explore the editorial policy of TV Malaysia and Indonesia in presenting da’wah programs, and secondly, to understand the position of ethics in the da’wah messages broadcast on Malaysian and Indonesian TVs. By using qualitative methods, the data have been derived from direct observations and interviews with three television stations in Malaysia (two government-owned and one private-owned TVs) and TVRI and RCTI in Indonesia. Data are also enriched by relevant information from watching Malaysian and Indonesian TV channels. The results showed similarities and differences between the TV editorial policies of the two countries. Respondent from both countries showed that they tried to attract viewers through providing various kinds of religious broadcasts and carefully considered what they should show on prime time. The different thing is the determination of the da’i and program duration. On Malaysian television, determination of the religious speakers is very strict, whereas in Indonesia determination television speakers tend to be rather easy. In terms of duration, the whole da’wah broadcasts per day on Malaysian television are longer and are more frequent than that on the Indonesian’s. In Malaysia, the programs are decided to be on schedule for prime time while in Indonesia the da’wah programs are mostly not in the prime time.

KW - Da’wah

KW - Ethics

KW - Messages

KW - Programs

KW - Television

UR - http://www.scopus.com/inward/record.url?scp=85021304540&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85021304540&partnerID=8YFLogxK

M3 - Article

AN - SCOPUS:85021304540

VL - 32

SP - 749

EP - 769

JO - Jurnal Komunikasi: Malaysian Journal of Communication

JF - Jurnal Komunikasi: Malaysian Journal of Communication

SN - 2289-151X

IS - 2

ER -