Abstract
Blog began to attract people in Malaysia in 1998 when bloggers actively wrote about political matters and current issues. Blogs have then become an influential medium of news reporting after the mass community rejects mainstream media which often shows favoritism to the government party. This paper examines how a generic frames used by the bloggers in Malaysia pre and post 13th General Election (GE). A comparison on two groups of blog is made which involved Pro-Barisan Nasional (BN) and Pro-Pakatan Rakyat (PR) to see the differences in the use of frames by the bloggers. Five generic frames with 20 attributes statement by Semetko & Valkenburg has been adapted in this study. Quantitative content analysis approach was used and the results showed that conflict frame and responsibility frame are at a relatively high level use while the human interest frame, morality frame and economic consequences frame are at the low level of use. However, there are some differences in terms of the use of frames by both groups of blogger even at different political views. The results of the study clearly show that both groups of bloggers have emphasized more conflict frames in all the issues debated.
Original language | Malay |
---|---|
Pages (from-to) | 425-452 |
Number of pages | 28 |
Journal | Jurnal Komunikasi: Malaysian Journal of Communication |
Volume | 32 |
Issue number | 2 |
Publication status | Published - 2016 |
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ASJC Scopus subject areas
- Communication
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Pendedahan bingkai media dalam kalangan blogger di Malaysia sebelum dan selepas pru ke-13. / Abdullah, Muhammad Hakimi Tew; Ahmad, Abdul Latiff; Chang, Peng Kee.
In: Jurnal Komunikasi: Malaysian Journal of Communication, Vol. 32, No. 2, 2016, p. 425-452.Research output: Contribution to journal › Article
}
TY - JOUR
T1 - Pendedahan bingkai media dalam kalangan blogger di Malaysia sebelum dan selepas pru ke-13
AU - Abdullah, Muhammad Hakimi Tew
AU - Ahmad, Abdul Latiff
AU - Chang, Peng Kee
PY - 2016
Y1 - 2016
N2 - Blog began to attract people in Malaysia in 1998 when bloggers actively wrote about political matters and current issues. Blogs have then become an influential medium of news reporting after the mass community rejects mainstream media which often shows favoritism to the government party. This paper examines how a generic frames used by the bloggers in Malaysia pre and post 13th General Election (GE). A comparison on two groups of blog is made which involved Pro-Barisan Nasional (BN) and Pro-Pakatan Rakyat (PR) to see the differences in the use of frames by the bloggers. Five generic frames with 20 attributes statement by Semetko & Valkenburg has been adapted in this study. Quantitative content analysis approach was used and the results showed that conflict frame and responsibility frame are at a relatively high level use while the human interest frame, morality frame and economic consequences frame are at the low level of use. However, there are some differences in terms of the use of frames by both groups of blogger even at different political views. The results of the study clearly show that both groups of bloggers have emphasized more conflict frames in all the issues debated.
AB - Blog began to attract people in Malaysia in 1998 when bloggers actively wrote about political matters and current issues. Blogs have then become an influential medium of news reporting after the mass community rejects mainstream media which often shows favoritism to the government party. This paper examines how a generic frames used by the bloggers in Malaysia pre and post 13th General Election (GE). A comparison on two groups of blog is made which involved Pro-Barisan Nasional (BN) and Pro-Pakatan Rakyat (PR) to see the differences in the use of frames by the bloggers. Five generic frames with 20 attributes statement by Semetko & Valkenburg has been adapted in this study. Quantitative content analysis approach was used and the results showed that conflict frame and responsibility frame are at a relatively high level use while the human interest frame, morality frame and economic consequences frame are at the low level of use. However, there are some differences in terms of the use of frames by both groups of blogger even at different political views. The results of the study clearly show that both groups of bloggers have emphasized more conflict frames in all the issues debated.
KW - Blog
KW - Election
KW - Generic frames
KW - Media framing
KW - Political news
UR - http://www.scopus.com/inward/record.url?scp=85021277912&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=85021277912&partnerID=8YFLogxK
M3 - Article
AN - SCOPUS:85021277912
VL - 32
SP - 425
EP - 452
JO - Jurnal Komunikasi: Malaysian Journal of Communication
JF - Jurnal Komunikasi: Malaysian Journal of Communication
SN - 2289-151X
IS - 2
ER -