The empirical evaluation of B2B e-commerce stages in agro based industry

Norjansalika Janom, Mohamad Shanudin Zakaria, Nor Hapiza Mohd Ariffin

Research output: Chapter in Book/Report/Conference proceedingConference contribution

3 Citations (Scopus)

Abstract

This paper seeks to contribute to the development of business-to-business (B2B) e-commerce readiness assessment model for Small and Medium Enterprises (SMEs) in agro-based industry, using the integrated framework of individual-organizational-environmental theory. The integrated perspectives of individual-organizational-environmental approach provide a holistic view of organization readiness in preparing themselves for B2B e-commerce. The assessment model developed involves several distinct stages that capture key elements of B2B ecommerce implementation readiness. Drawing on mixed methods approach of sequential exploratory design, the exploratory investigation through a small scale survey using questionnaire is used, where SME's readiness and initiatives are assessed to provide an overall picture regarding the strengths and weakness of organization capabilities in implementing the B2B e-commerce technology. The findings and analysis gathered also provide a realistic and practical interpretation of the characteristics of SMEs under each readiness dimension.

Original languageEnglish
Title of host publicationCHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research
Pages479-484
Number of pages6
DOIs
Publication statusPublished - 2012
Event2012 IEEE Colloquium on Humanities, Science and Engineering Research, CHUSER 2012 - Kota Kinabalu, Sabah
Duration: 3 Dec 20124 Dec 2012

Other

Other2012 IEEE Colloquium on Humanities, Science and Engineering Research, CHUSER 2012
CityKota Kinabalu, Sabah
Period3/12/124/12/12

Fingerprint

Industry
Electronic Commerce
Evaluation
Small and Medium-sized Enterprises
Questionnaire
Mixed Methods

Keywords

  • B2B e-commerce
  • e-readiness stages
  • index score formulation and Analytical Hierarchy Process (AHP)
  • small medium enterprises

ASJC Scopus subject areas

  • Archaeology

Cite this

Janom, N., Zakaria, M. S., & Ariffin, N. H. M. (2012). The empirical evaluation of B2B e-commerce stages in agro based industry. In CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research (pp. 479-484). [6504362] https://doi.org/10.1109/CHUSER.2012.6504362

The empirical evaluation of B2B e-commerce stages in agro based industry. / Janom, Norjansalika; Zakaria, Mohamad Shanudin; Ariffin, Nor Hapiza Mohd.

CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research. 2012. p. 479-484 6504362.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Janom, N, Zakaria, MS & Ariffin, NHM 2012, The empirical evaluation of B2B e-commerce stages in agro based industry. in CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research., 6504362, pp. 479-484, 2012 IEEE Colloquium on Humanities, Science and Engineering Research, CHUSER 2012, Kota Kinabalu, Sabah, 3/12/12. https://doi.org/10.1109/CHUSER.2012.6504362
Janom N, Zakaria MS, Ariffin NHM. The empirical evaluation of B2B e-commerce stages in agro based industry. In CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research. 2012. p. 479-484. 6504362 https://doi.org/10.1109/CHUSER.2012.6504362
Janom, Norjansalika ; Zakaria, Mohamad Shanudin ; Ariffin, Nor Hapiza Mohd. / The empirical evaluation of B2B e-commerce stages in agro based industry. CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research. 2012. pp. 479-484
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