The design guidelines of mobile augmented reality for tourism in Malaysia

Saidatul A.Isyah Ahmad Shukri, Haslina Arshad, Rimaniza Zainal Abidin

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Recent data shows that one in every five people in the world owns a Smartphone and spends most of their time on the phone using apps. Visitors prefer this type of portable, convenient, practical and simple technology when travelling, especially geo location-enabled applications such as the GPS. The aim of this paper is to develop design guidelines for Mobile Augmented Reality (MAR) for tourism. From the analysis of existing design guidelines of Mobile Augmented Reality (MAR) for tourism, an application design guidelines are proposed based on Human-computer interaction principle and usability design that would fulfils the user's requirement in a better way. Six design principles were examined in this analysis. The analysis identified eleven suggestions for design principles. These recommendations are offered towards designing principles and developing prototype app for tourist in Malaysia. This paper identifies design principles to reduce cognitive overhead of tourist, learn ability and suitable context for providing content whiles their travel in Malaysia.

Original languageEnglish
Title of host publication2nd International Conference on Applied Science and Technology 2017, ICAST 2017
PublisherAmerican Institute of Physics Inc.
Volume1891
ISBN (Electronic)9780735415737
DOIs
Publication statusPublished - 3 Oct 2017
Event2nd International Conference on Applied Science and Technology 2017, ICAST 2017 - Langkawi, Kedah, Malaysia
Duration: 3 Apr 20175 Apr 2017

Other

Other2nd International Conference on Applied Science and Technology 2017, ICAST 2017
CountryMalaysia
CityLangkawi, Kedah
Period3/4/175/4/17

Fingerprint

tourism
Malaysia
user requirements
recommendations
travel
suggestion
prototypes

ASJC Scopus subject areas

  • Physics and Astronomy(all)

Cite this

Shukri, S. A. I. A., Arshad, H., & Abidin, R. Z. (2017). The design guidelines of mobile augmented reality for tourism in Malaysia. In 2nd International Conference on Applied Science and Technology 2017, ICAST 2017 (Vol. 1891). [020026] American Institute of Physics Inc.. https://doi.org/10.1063/1.5005359

The design guidelines of mobile augmented reality for tourism in Malaysia. / Shukri, Saidatul A.Isyah Ahmad; Arshad, Haslina; Abidin, Rimaniza Zainal.

2nd International Conference on Applied Science and Technology 2017, ICAST 2017. Vol. 1891 American Institute of Physics Inc., 2017. 020026.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Shukri, SAIA, Arshad, H & Abidin, RZ 2017, The design guidelines of mobile augmented reality for tourism in Malaysia. in 2nd International Conference on Applied Science and Technology 2017, ICAST 2017. vol. 1891, 020026, American Institute of Physics Inc., 2nd International Conference on Applied Science and Technology 2017, ICAST 2017, Langkawi, Kedah, Malaysia, 3/4/17. https://doi.org/10.1063/1.5005359
Shukri SAIA, Arshad H, Abidin RZ. The design guidelines of mobile augmented reality for tourism in Malaysia. In 2nd International Conference on Applied Science and Technology 2017, ICAST 2017. Vol. 1891. American Institute of Physics Inc. 2017. 020026 https://doi.org/10.1063/1.5005359
Shukri, Saidatul A.Isyah Ahmad ; Arshad, Haslina ; Abidin, Rimaniza Zainal. / The design guidelines of mobile augmented reality for tourism in Malaysia. 2nd International Conference on Applied Science and Technology 2017, ICAST 2017. Vol. 1891 American Institute of Physics Inc., 2017.
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