Short messaging system (SMS) framework development

A case study of catfish industry in malaysia

Nor Fazliza Abdul Aziz, Yazrina Yahya, Muriati Mukhtar

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Citations (Scopus)

Abstract

Increasing number of catfish farmers had caused overloaded stocks of catfish in the market. Therefore it poses great problem to catfish farmers. Aside from those issues, based on analysis conducted Lembaga Kemajuan Ikan Malaysia (LKIM) research results had found that the catfish farmers are not getting the right information such as breeders do not know how to get the supply of good catfish fry, true fish food polar, low cost fish food supply, ponds irrigation and marketing of livestock products. This is due to farmers' illiteracy of IT applications and technology. As most current information is obtained through websites most farmers are illiterate or do not have broadband access at home. Therefore this study is undertaken to establish Short Messaging System (SMS) for the catfish environment. SMS is found to be the quickest way to reach the farmers and the simplest way for them to get information, aside from delivering services that is simple, convenient, fast and interactive to facilitate a user to communicate in a cost saving way. Prior to that SMS service can be sent across distance and time to keep on the updated information. Therefore the work proposed a SMS framework and prototype development which also includes customers' value emphasizing the value co-creation between catfish farmers and suppliers. As a result the system developed facilitates catfish farmers to get the latest information quickly and accurately by using the mobile phone via the SMS service. In addition it also provides an opportunity LKIM to share different information by sending SMS to catfish farmers and build social networks. By utilizing SMS it will provide an alternative to catfish farmers in getting latest information and overcome the constraints of time. The result also shows that the use of SMS services provide the venue to engage more effectively between the LKIM, farmers with the other community. Therefore it helps to establish longstanding interaction among them.

Original languageEnglish
Title of host publicationProceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011
DOIs
Publication statusPublished - 2011
Event2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011 - Bandung
Duration: 17 Jul 201119 Jul 2011

Other

Other2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011
CityBandung
Period17/7/1119/7/11

Fingerprint

Fish
Food supply
Ponds
Mobile phones
Irrigation
Farms
Websites
Marketing
Costs
Industry

Keywords

  • catfish information
  • short messaging system
  • value co-creation

ASJC Scopus subject areas

  • Information Systems
  • Electrical and Electronic Engineering

Cite this

Abdul Aziz, N. F., Yahya, Y., & Mukhtar, M. (2011). Short messaging system (SMS) framework development: A case study of catfish industry in malaysia. In Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011 [6021576] https://doi.org/10.1109/ICEEI.2011.6021576

Short messaging system (SMS) framework development : A case study of catfish industry in malaysia. / Abdul Aziz, Nor Fazliza; Yahya, Yazrina; Mukhtar, Muriati.

Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011. 2011. 6021576.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abdul Aziz, NF, Yahya, Y & Mukhtar, M 2011, Short messaging system (SMS) framework development: A case study of catfish industry in malaysia. in Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011., 6021576, 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011, Bandung, 17/7/11. https://doi.org/10.1109/ICEEI.2011.6021576
Abdul Aziz NF, Yahya Y, Mukhtar M. Short messaging system (SMS) framework development: A case study of catfish industry in malaysia. In Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011. 2011. 6021576 https://doi.org/10.1109/ICEEI.2011.6021576
Abdul Aziz, Nor Fazliza ; Yahya, Yazrina ; Mukhtar, Muriati. / Short messaging system (SMS) framework development : A case study of catfish industry in malaysia. Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011. 2011.
@inproceedings{5e1e23e4993c4716813339b6adfb82c9,
title = "Short messaging system (SMS) framework development: A case study of catfish industry in malaysia",
abstract = "Increasing number of catfish farmers had caused overloaded stocks of catfish in the market. Therefore it poses great problem to catfish farmers. Aside from those issues, based on analysis conducted Lembaga Kemajuan Ikan Malaysia (LKIM) research results had found that the catfish farmers are not getting the right information such as breeders do not know how to get the supply of good catfish fry, true fish food polar, low cost fish food supply, ponds irrigation and marketing of livestock products. This is due to farmers' illiteracy of IT applications and technology. As most current information is obtained through websites most farmers are illiterate or do not have broadband access at home. Therefore this study is undertaken to establish Short Messaging System (SMS) for the catfish environment. SMS is found to be the quickest way to reach the farmers and the simplest way for them to get information, aside from delivering services that is simple, convenient, fast and interactive to facilitate a user to communicate in a cost saving way. Prior to that SMS service can be sent across distance and time to keep on the updated information. Therefore the work proposed a SMS framework and prototype development which also includes customers' value emphasizing the value co-creation between catfish farmers and suppliers. As a result the system developed facilitates catfish farmers to get the latest information quickly and accurately by using the mobile phone via the SMS service. In addition it also provides an opportunity LKIM to share different information by sending SMS to catfish farmers and build social networks. By utilizing SMS it will provide an alternative to catfish farmers in getting latest information and overcome the constraints of time. The result also shows that the use of SMS services provide the venue to engage more effectively between the LKIM, farmers with the other community. Therefore it helps to establish longstanding interaction among them.",
keywords = "catfish information, short messaging system, value co-creation",
author = "{Abdul Aziz}, {Nor Fazliza} and Yazrina Yahya and Muriati Mukhtar",
year = "2011",
doi = "10.1109/ICEEI.2011.6021576",
language = "English",
isbn = "9781457707520",
booktitle = "Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011",

}

TY - GEN

T1 - Short messaging system (SMS) framework development

T2 - A case study of catfish industry in malaysia

AU - Abdul Aziz, Nor Fazliza

AU - Yahya, Yazrina

AU - Mukhtar, Muriati

PY - 2011

Y1 - 2011

N2 - Increasing number of catfish farmers had caused overloaded stocks of catfish in the market. Therefore it poses great problem to catfish farmers. Aside from those issues, based on analysis conducted Lembaga Kemajuan Ikan Malaysia (LKIM) research results had found that the catfish farmers are not getting the right information such as breeders do not know how to get the supply of good catfish fry, true fish food polar, low cost fish food supply, ponds irrigation and marketing of livestock products. This is due to farmers' illiteracy of IT applications and technology. As most current information is obtained through websites most farmers are illiterate or do not have broadband access at home. Therefore this study is undertaken to establish Short Messaging System (SMS) for the catfish environment. SMS is found to be the quickest way to reach the farmers and the simplest way for them to get information, aside from delivering services that is simple, convenient, fast and interactive to facilitate a user to communicate in a cost saving way. Prior to that SMS service can be sent across distance and time to keep on the updated information. Therefore the work proposed a SMS framework and prototype development which also includes customers' value emphasizing the value co-creation between catfish farmers and suppliers. As a result the system developed facilitates catfish farmers to get the latest information quickly and accurately by using the mobile phone via the SMS service. In addition it also provides an opportunity LKIM to share different information by sending SMS to catfish farmers and build social networks. By utilizing SMS it will provide an alternative to catfish farmers in getting latest information and overcome the constraints of time. The result also shows that the use of SMS services provide the venue to engage more effectively between the LKIM, farmers with the other community. Therefore it helps to establish longstanding interaction among them.

AB - Increasing number of catfish farmers had caused overloaded stocks of catfish in the market. Therefore it poses great problem to catfish farmers. Aside from those issues, based on analysis conducted Lembaga Kemajuan Ikan Malaysia (LKIM) research results had found that the catfish farmers are not getting the right information such as breeders do not know how to get the supply of good catfish fry, true fish food polar, low cost fish food supply, ponds irrigation and marketing of livestock products. This is due to farmers' illiteracy of IT applications and technology. As most current information is obtained through websites most farmers are illiterate or do not have broadband access at home. Therefore this study is undertaken to establish Short Messaging System (SMS) for the catfish environment. SMS is found to be the quickest way to reach the farmers and the simplest way for them to get information, aside from delivering services that is simple, convenient, fast and interactive to facilitate a user to communicate in a cost saving way. Prior to that SMS service can be sent across distance and time to keep on the updated information. Therefore the work proposed a SMS framework and prototype development which also includes customers' value emphasizing the value co-creation between catfish farmers and suppliers. As a result the system developed facilitates catfish farmers to get the latest information quickly and accurately by using the mobile phone via the SMS service. In addition it also provides an opportunity LKIM to share different information by sending SMS to catfish farmers and build social networks. By utilizing SMS it will provide an alternative to catfish farmers in getting latest information and overcome the constraints of time. The result also shows that the use of SMS services provide the venue to engage more effectively between the LKIM, farmers with the other community. Therefore it helps to establish longstanding interaction among them.

KW - catfish information

KW - short messaging system

KW - value co-creation

UR - http://www.scopus.com/inward/record.url?scp=80054020563&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=80054020563&partnerID=8YFLogxK

U2 - 10.1109/ICEEI.2011.6021576

DO - 10.1109/ICEEI.2011.6021576

M3 - Conference contribution

SN - 9781457707520

BT - Proceedings of the 2011 International Conference on Electrical Engineering and Informatics, ICEEI 2011

ER -