Rhythmic persuasion model: Shifting from phatic to persuasion

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

We argue that, as an aspect of phatic communication, rhythm entrainment may be used to enhance persuasive technology through inducing mimicry of desired behaviours. This paper delineated theoretical justifications for our argument. Based on ambient persuasion model and rhythm entrainment framework, and following the results of our previous experiment, we proposed rhythmic persuasion model and hypothesised that rhythmic auditory icons are more likely to induce mimicry. In the future, we will conduct experiments to test this hypothesis.

Original languageEnglish
Title of host publicationProceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015
PublisherAssociation for Computing Machinery
Volume07-09-October-2015
ISBN (Electronic)9781450338967, 9781450338967
DOIs
Publication statusPublished - 7 Oct 2015
Externally publishedYes
Event10th Audio Mostly - A Conference on Interaction with Sound, AM 2015 - Thessaloniki, Greece
Duration: 7 Oct 20159 Oct 2015

Other

Other10th Audio Mostly - A Conference on Interaction with Sound, AM 2015
CountryGreece
CityThessaloniki
Period7/10/159/10/15

Fingerprint

Experiments
Communication

Keywords

  • Auditory icons
  • Persuasive technology
  • Phatic
  • Rhythm entrainment

ASJC Scopus subject areas

  • Human-Computer Interaction
  • Computer Networks and Communications
  • Computer Vision and Pattern Recognition
  • Software

Cite this

Ahmad Hanif, A. B., & Zin, N. (2015). Rhythmic persuasion model: Shifting from phatic to persuasion. In Proceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015 (Vol. 07-09-October-2015). [a1] Association for Computing Machinery. https://doi.org/10.1145/2814895.2814897

Rhythmic persuasion model : Shifting from phatic to persuasion. / Ahmad Hanif, Ahmad Baharin; Zin, Nadiah.

Proceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015. Vol. 07-09-October-2015 Association for Computing Machinery, 2015. a1.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Ahmad Hanif, AB & Zin, N 2015, Rhythmic persuasion model: Shifting from phatic to persuasion. in Proceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015. vol. 07-09-October-2015, a1, Association for Computing Machinery, 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015, Thessaloniki, Greece, 7/10/15. https://doi.org/10.1145/2814895.2814897
Ahmad Hanif AB, Zin N. Rhythmic persuasion model: Shifting from phatic to persuasion. In Proceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015. Vol. 07-09-October-2015. Association for Computing Machinery. 2015. a1 https://doi.org/10.1145/2814895.2814897
Ahmad Hanif, Ahmad Baharin ; Zin, Nadiah. / Rhythmic persuasion model : Shifting from phatic to persuasion. Proceedings of the 10th Audio Mostly - A Conference on Interaction with Sound, AM 2015. Vol. 07-09-October-2015 Association for Computing Machinery, 2015.
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