Perceptions on renewable energy use in Malaysia

Mediating role of attitude

Research output: Contribution to journalArticle

5 Citations (Scopus)

Abstract

This study investigates the perception towards renewable energy use in Malaysia. A survey of in the Klang-valley area yield responses from 200 respondents. Then, the data were analysed using exploratory factor analysis and multiple regression analysis. Five factors emerge from the factor analysis namely relative advantage, perceived behavioural control, ease of use, awareness, and benefit-cost trade-off. Multiple regression analysis is conducted to examine the explanatory power of these five factors in predicting the intention to use renewable energy. Results of the analysis show that 1) relative advantage and perceived behavioural controls positively mediate attitude towards renewable energy and 2) attitude positively mediates intention to use renewable energy. However, ease of use, benefit-cost trade-off and awareness positively but directly influence intention to use renewable energy. In conclusion, this study contributes to the literatures on social barriers to renewable energy in emerging nations and on theory of planned behaviour.

Original languageEnglish
Pages (from-to)123-131
Number of pages9
JournalJurnal Pengurusan
Volume41
Publication statusPublished - 1 Sep 2014

Fingerprint

Renewable energy
Malaysia
Energy use
Intention to use
Factors
Perceived behavioral control
Multiple regression analysis
Ease of use
Trade-offs
Relative advantage
Factor analysis
Costs and benefits
Benefit-cost
Exploratory factor analysis
Theory of planned behavior

Keywords

  • Alternative energy
  • Attitude
  • Renewable energy
  • Theory of planned behaviour

ASJC Scopus subject areas

  • Business, Management and Accounting (miscellaneous)
  • Accounting
  • Business and International Management

Cite this

Perceptions on renewable energy use in Malaysia : Mediating role of attitude. / Ahmad, Azhar; Rashid, Mamunur; Omar, Nor Asiah; Syed Shah Alam, Syed Shah Alam.

In: Jurnal Pengurusan, Vol. 41, 01.09.2014, p. 123-131.

Research output: Contribution to journalArticle

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