Local community economic wellbeing through CSR project

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

Through the Corporate Social Responsibility (CSR) initiatives, companies are expected to contribute towards community development, particularly in enhancing the economic well being of the local community. This paper will discuss on the experience of local farmers community that has been involved in a CSR project by a multinasional company in collaboration will local farmers association to have an understanding on the extend of the project's contribution towards the community. A total of 45 farmers were interviewed for this purpose. The interview data is transcribed and coded into themes that reflect the experiences of the farmers' involvement with the CSR project. The study identifies 15 basic themes (BT) from the thematic analysis. These basic themes are clustered into three categories of main themes (MT) that are employment opportunity, sources of income and asset generation. The three themes reflect the contribution of the CSR project on the economic wellbeing of the community from the perspective of the community that involved with the project.

Original languageEnglish
Pages (from-to)79-87
Number of pages9
JournalMediterranean Journal of Social Sciences
Volume6
Issue number4S3
DOIs
Publication statusPublished - 1 Aug 2015

Fingerprint

social responsibility
farmer
community
economics
farmer's association
employment opportunity
community development
assets
experience
well-being
Local Communities
Corporate Social Responsibility
Well-being
Farmers
Economics
Economic well-being
Local communities
income
interview

Keywords

  • Community development
  • Contract farming
  • Corporate social responsibility (CSR)
  • Economic development
  • Farmers community

ASJC Scopus subject areas

  • Social Sciences(all)
  • Arts and Humanities(all)
  • Economics, Econometrics and Finance(all)

Cite this

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title = "Local community economic wellbeing through CSR project",
abstract = "Through the Corporate Social Responsibility (CSR) initiatives, companies are expected to contribute towards community development, particularly in enhancing the economic well being of the local community. This paper will discuss on the experience of local farmers community that has been involved in a CSR project by a multinasional company in collaboration will local farmers association to have an understanding on the extend of the project's contribution towards the community. A total of 45 farmers were interviewed for this purpose. The interview data is transcribed and coded into themes that reflect the experiences of the farmers' involvement with the CSR project. The study identifies 15 basic themes (BT) from the thematic analysis. These basic themes are clustered into three categories of main themes (MT) that are employment opportunity, sources of income and asset generation. The three themes reflect the contribution of the CSR project on the economic wellbeing of the community from the perspective of the community that involved with the project.",
keywords = "Community development, Contract farming, Corporate social responsibility (CSR), Economic development, Farmers community",
author = "{Md Sum}, Sarmila and Zaimah Ramli and Novel Lyndon and Hussain, {Mohd. Yusof} and Awang, {Abd. Hair}",
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AU - Md Sum, Sarmila

AU - Ramli, Zaimah

AU - Lyndon, Novel

AU - Hussain, Mohd. Yusof

AU - Awang, Abd. Hair

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N2 - Through the Corporate Social Responsibility (CSR) initiatives, companies are expected to contribute towards community development, particularly in enhancing the economic well being of the local community. This paper will discuss on the experience of local farmers community that has been involved in a CSR project by a multinasional company in collaboration will local farmers association to have an understanding on the extend of the project's contribution towards the community. A total of 45 farmers were interviewed for this purpose. The interview data is transcribed and coded into themes that reflect the experiences of the farmers' involvement with the CSR project. The study identifies 15 basic themes (BT) from the thematic analysis. These basic themes are clustered into three categories of main themes (MT) that are employment opportunity, sources of income and asset generation. The three themes reflect the contribution of the CSR project on the economic wellbeing of the community from the perspective of the community that involved with the project.

AB - Through the Corporate Social Responsibility (CSR) initiatives, companies are expected to contribute towards community development, particularly in enhancing the economic well being of the local community. This paper will discuss on the experience of local farmers community that has been involved in a CSR project by a multinasional company in collaboration will local farmers association to have an understanding on the extend of the project's contribution towards the community. A total of 45 farmers were interviewed for this purpose. The interview data is transcribed and coded into themes that reflect the experiences of the farmers' involvement with the CSR project. The study identifies 15 basic themes (BT) from the thematic analysis. These basic themes are clustered into three categories of main themes (MT) that are employment opportunity, sources of income and asset generation. The three themes reflect the contribution of the CSR project on the economic wellbeing of the community from the perspective of the community that involved with the project.

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