Factors influencing the adoption of crowdfunding in Bangladesh: a study of start-up entrepreneurs

Mohammad Tariqul Islam, Muhammad Tahir Abbas Khan

Research output: Contribution to journalArticle

Abstract

Despite widespread adoption of crowdfunding for funding social donation projects, its adoption among start-up entrepreneurs is significantly low, in developing countries in particular. Research has been performed to investigate the crowdfunding adoption intention of start-up entrepreneurs in Bangladesh. This study aimed to identify the motivation behind the intentions of the entrepreneurs to adopt crowdfunding, using the Unified Theory of Acceptance and Use of Technology (UTAUT) model with extensions. Empirical data were collected from 317 respondents and analyzed using Partial Least Squares-based Structural Equation Modeling (PLS-SEM). The results indicate that performance expectancy, effort expectancy, social influence, facilitating conditions and perceived trust mpact significantly ion the entrepreneurs’ behavioral intention to adopt crowdfunding. In contrast, trialability and perceived trust were not found to be significant determinants. However, trialability has a significant positive relation with use behavior or actual use, whereas no significant relationship has been identified between behavioral intention and use behavior.

Original languageEnglish
JournalInformation Development
DOIs
Publication statusAccepted/In press - 1 Jan 2019

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Bangladesh
entrepreneur
donation
acceptance
funding
developing country
determinants
performance

ASJC Scopus subject areas

  • Library and Information Sciences

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Factors influencing the adoption of crowdfunding in Bangladesh : a study of start-up entrepreneurs. / Islam, Mohammad Tariqul; Khan, Muhammad Tahir Abbas.

In: Information Development, 01.01.2019.

Research output: Contribution to journalArticle

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