Evaluating user Readiness towards Digital Society: A Rasch Measurement Model Analysis

Ali Salman, Azrilah Abd.aziz

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Citations (Scopus)

Abstract

The emergence of the internet has brought about many implications to the already existing media and the way we communicate to one another and do things. Several scholars have conducted studies to understand the factors responsible for technology acceptance. The Technology Acceptance Model (TAM) is one of the much referred models for technology acceptance where perceived ease of use and perceived usefulness are recognized as the two main factors that influence computer usage behavior. Subsequently, there have been several studies aiming at extending and modifying the TAM by proposing additional variables believed to contribute to the acceptance of technological innovation. This study aims at exploring and testing other factors that have not been explained by Technology Acceptance Model (TAM) in determining the acceptance of communication and information technology (ICT). A survey was conducted to obtain the necessary primary data from 300 respondents in the Klang Valley, a metropolis consisting of the federal territory of Kuala Lumpur and the state of Selangor. Rasch measurement model is used in analyzing the data in measuring the readiness of the respondents towards being a digital society. Ten constructs are prescribed in the questionnaire to better understand the society and the Internet and its application usage.

Original languageEnglish
Title of host publicationProcedia Computer Science
PublisherElsevier
Pages1154-1159
Number of pages6
Volume65
DOIs
Publication statusPublished - 2015
EventInternational Conference on Communications, Management, and Information Technology, ICCMIT 2015 - Prague, Czech Republic
Duration: 20 Apr 201522 Apr 2015

Other

OtherInternational Conference on Communications, Management, and Information Technology, ICCMIT 2015
CountryCzech Republic
CityPrague
Period20/4/1522/4/15

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Internet
Information technology
Innovation
Communication
Testing

Keywords

  • digital society
  • Internet usage
  • Rasch measurement model
  • Technology Acceptance Model

ASJC Scopus subject areas

  • Computer Science(all)

Cite this

Salman, A., & Abd.aziz, A. (2015). Evaluating user Readiness towards Digital Society: A Rasch Measurement Model Analysis. In Procedia Computer Science (Vol. 65, pp. 1154-1159). Elsevier. https://doi.org/10.1016/j.procs.2015.09.028

Evaluating user Readiness towards Digital Society : A Rasch Measurement Model Analysis. / Salman, Ali; Abd.aziz, Azrilah.

Procedia Computer Science. Vol. 65 Elsevier, 2015. p. 1154-1159.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Salman, A & Abd.aziz, A 2015, Evaluating user Readiness towards Digital Society: A Rasch Measurement Model Analysis. in Procedia Computer Science. vol. 65, Elsevier, pp. 1154-1159, International Conference on Communications, Management, and Information Technology, ICCMIT 2015, Prague, Czech Republic, 20/4/15. https://doi.org/10.1016/j.procs.2015.09.028
Salman A, Abd.aziz A. Evaluating user Readiness towards Digital Society: A Rasch Measurement Model Analysis. In Procedia Computer Science. Vol. 65. Elsevier. 2015. p. 1154-1159 https://doi.org/10.1016/j.procs.2015.09.028
Salman, Ali ; Abd.aziz, Azrilah. / Evaluating user Readiness towards Digital Society : A Rasch Measurement Model Analysis. Procedia Computer Science. Vol. 65 Elsevier, 2015. pp. 1154-1159
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