Evaluating the level of diffusion of social networking sites among Malaysian university students

Mohamed Amin Embi, Serge Gabarre, Cécile Gabarre, Afendi Hamat, Rosseni Din

Research output: Contribution to journalArticle

Abstract

Although Malaysians have been reported to be the heaviest social networking users, no survey had been conducted in the country to evaluate the level of diffusion of these sites. A nation-wide survey was conducted during two months to evaluate the membership, usage pattern, and perceptions of social networking sites among 6498 Malaysian university students. This article provides descriptive statistics and interprets the results in light of current literature and similar surveys conducted in other countries. Results revealed that a large majority of students were members of Facebook which they used on a daily basis mostly, but not exclusively to connect with their friends. The article concludes with opportunities to include such sites in formal and informal learning.

Original languageEnglish
Pages (from-to)99-111
Number of pages13
JournalAsian Social Science
Volume10
Issue number3
DOIs
Publication statusPublished - 27 Jan 2014

Fingerprint

networking
university
informal learning
student
facebook
descriptive statistics
Social networking sites
Social Networking
literature
Statistics
Social networking
Informal learning
Facebook
Descriptive
Informal Learning

Keywords

  • Malaysian students
  • Perception
  • Social networking sites
  • Usage pattern

ASJC Scopus subject areas

  • Social Sciences(all)
  • Arts and Humanities(all)
  • Economics, Econometrics and Finance(all)

Cite this

Evaluating the level of diffusion of social networking sites among Malaysian university students. / Embi, Mohamed Amin; Gabarre, Serge; Gabarre, Cécile; Hamat, Afendi; Din, Rosseni.

In: Asian Social Science, Vol. 10, No. 3, 27.01.2014, p. 99-111.

Research output: Contribution to journalArticle

Embi, Mohamed Amin ; Gabarre, Serge ; Gabarre, Cécile ; Hamat, Afendi ; Din, Rosseni. / Evaluating the level of diffusion of social networking sites among Malaysian university students. In: Asian Social Science. 2014 ; Vol. 10, No. 3. pp. 99-111.
@article{dea70863729d448eb4644e1e4361fc38,
title = "Evaluating the level of diffusion of social networking sites among Malaysian university students",
abstract = "Although Malaysians have been reported to be the heaviest social networking users, no survey had been conducted in the country to evaluate the level of diffusion of these sites. A nation-wide survey was conducted during two months to evaluate the membership, usage pattern, and perceptions of social networking sites among 6498 Malaysian university students. This article provides descriptive statistics and interprets the results in light of current literature and similar surveys conducted in other countries. Results revealed that a large majority of students were members of Facebook which they used on a daily basis mostly, but not exclusively to connect with their friends. The article concludes with opportunities to include such sites in formal and informal learning.",
keywords = "Malaysian students, Perception, Social networking sites, Usage pattern",
author = "Embi, {Mohamed Amin} and Serge Gabarre and C{\'e}cile Gabarre and Afendi Hamat and Rosseni Din",
year = "2014",
month = "1",
day = "27",
doi = "10.5539/ass.v10n3p99",
language = "English",
volume = "10",
pages = "99--111",
journal = "Asian Social Science",
issn = "1911-2017",
publisher = "Canadian Center of Science and Education",
number = "3",

}

TY - JOUR

T1 - Evaluating the level of diffusion of social networking sites among Malaysian university students

AU - Embi, Mohamed Amin

AU - Gabarre, Serge

AU - Gabarre, Cécile

AU - Hamat, Afendi

AU - Din, Rosseni

PY - 2014/1/27

Y1 - 2014/1/27

N2 - Although Malaysians have been reported to be the heaviest social networking users, no survey had been conducted in the country to evaluate the level of diffusion of these sites. A nation-wide survey was conducted during two months to evaluate the membership, usage pattern, and perceptions of social networking sites among 6498 Malaysian university students. This article provides descriptive statistics and interprets the results in light of current literature and similar surveys conducted in other countries. Results revealed that a large majority of students were members of Facebook which they used on a daily basis mostly, but not exclusively to connect with their friends. The article concludes with opportunities to include such sites in formal and informal learning.

AB - Although Malaysians have been reported to be the heaviest social networking users, no survey had been conducted in the country to evaluate the level of diffusion of these sites. A nation-wide survey was conducted during two months to evaluate the membership, usage pattern, and perceptions of social networking sites among 6498 Malaysian university students. This article provides descriptive statistics and interprets the results in light of current literature and similar surveys conducted in other countries. Results revealed that a large majority of students were members of Facebook which they used on a daily basis mostly, but not exclusively to connect with their friends. The article concludes with opportunities to include such sites in formal and informal learning.

KW - Malaysian students

KW - Perception

KW - Social networking sites

KW - Usage pattern

UR - http://www.scopus.com/inward/record.url?scp=84893269026&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84893269026&partnerID=8YFLogxK

U2 - 10.5539/ass.v10n3p99

DO - 10.5539/ass.v10n3p99

M3 - Article

AN - SCOPUS:84893269026

VL - 10

SP - 99

EP - 111

JO - Asian Social Science

JF - Asian Social Science

SN - 1911-2017

IS - 3

ER -