CSF in product innovation process: A comparative study of three Malaysian manufacturing SMEs

N. H. Abu, Baba Md Deros, M. F. Mansor

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Citation (Scopus)

Abstract

Continues development of new product innovative is an important driver for manufacture to sustain in market place. Success or failures of new product in market place depend very much on how organization implementing pre-development process. However large-scale organizations have received full attention from many researchers with respect to efficient pre-development implementation and practices compared to small and medium enterprises (SMEs). SMEs having different characteristic, strength and weaknesses compared than large organization. In view of that SMEs can't simplified followed and adapted large scale organization practice in development of new product. Specific studies about pre-development process which are concentrating in SMEs are required. Therefore, this study was performed with the main objective to identify critical success factors (CSF) that support successful pre-development process implementation in Malaysian SMEs. To achieve the objective, a qualitative method through interview was conducted with three successful Malaysian food and beverages manufacturing SMEs. The results of the study indicated five critical factors for successful pre-development process implementation in SMEs. There are: clear product strategy, commitment of top management, knowledgeable and skillful project team leader, involvement project team members and involvement of external organization.

Original languageEnglish
Title of host publicationIEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management
PublisherIEEE Computer Society
Pages169-173
Number of pages5
Volume2015-January
ISBN (Electronic)9781479964109
DOIs
Publication statusPublished - 2014
Event2014 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2014 - Selangor, Malaysia
Duration: 9 Dec 201412 Dec 2014

Other

Other2014 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2014
CountryMalaysia
CitySelangor
Period9/12/1412/12/14

Fingerprint

Innovation
Industry
Beverages
Comparative study
Product innovation
Innovation process
Critical success factors
Manufacturing
Small and medium-sized enterprises
Development process
New products
Project teams

Keywords

  • Case Study
  • Pre-development Process
  • Product Development
  • Small Medium Enterprises

ASJC Scopus subject areas

  • Business, Management and Accounting (miscellaneous)
  • Industrial and Manufacturing Engineering
  • Safety, Risk, Reliability and Quality

Cite this

Abu, N. H., Md Deros, B., & Mansor, M. F. (2014). CSF in product innovation process: A comparative study of three Malaysian manufacturing SMEs. In IEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management (Vol. 2015-January, pp. 169-173). [7058622] IEEE Computer Society. https://doi.org/10.1109/IEEM.2014.7058622

CSF in product innovation process : A comparative study of three Malaysian manufacturing SMEs. / Abu, N. H.; Md Deros, Baba; Mansor, M. F.

IEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management. Vol. 2015-January IEEE Computer Society, 2014. p. 169-173 7058622.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abu, NH, Md Deros, B & Mansor, MF 2014, CSF in product innovation process: A comparative study of three Malaysian manufacturing SMEs. in IEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management. vol. 2015-January, 7058622, IEEE Computer Society, pp. 169-173, 2014 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2014, Selangor, Malaysia, 9/12/14. https://doi.org/10.1109/IEEM.2014.7058622
Abu NH, Md Deros B, Mansor MF. CSF in product innovation process: A comparative study of three Malaysian manufacturing SMEs. In IEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management. Vol. 2015-January. IEEE Computer Society. 2014. p. 169-173. 7058622 https://doi.org/10.1109/IEEM.2014.7058622
Abu, N. H. ; Md Deros, Baba ; Mansor, M. F. / CSF in product innovation process : A comparative study of three Malaysian manufacturing SMEs. IEEM 2014 - 2014 IEEE International Conference on Industrial Engineering and Engineering Management. Vol. 2015-January IEEE Computer Society, 2014. pp. 169-173
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