Acceptance of social innovation in Malaysia Advocacy and the impact of government transformation programme (GTP)

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3 Citations (Scopus)

Abstract

Innovation is a key factor to bring about change. The government should formulate policies that are innovative to bring change to the nation. A government that enhances transformation, is a dynamic and progressive government. The Government Transformation Programme (GTP) in Malaysia, that is implemented in three phases started in 2010, is studied to examine how the programme is being accepted by the people. GTP is a programme that has never been implemented before. This programme emphasises more on performance and results of civil servants rather than budget spending. It also emphasises more accurately on planning. The aim is to produce high levels of accuracy and accountability of public employees and to provide rapid results in a short time as desired by the people. The 2011 GTP report showed that more than three million people have been positively impacted by this programme although it has only been implemented for two years. However, empirical studies found that people did not really feel the impact of the GTP programme. Although this programme was advocated through electronic and on-line media, many people still do not understand what is exactly the GTP and what are to be achieved through this programme.

Original languageEnglish
Pages (from-to)223-238
Number of pages16
JournalJournal of Asian Pacific Communication
Volume23
Issue number2
DOIs
Publication statusPublished - 2013

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advocacy
Malaysia
innovation
Innovation
acceptance
Personnel
Planning
programme
Advocacy
Government
Social innovation
Acceptance
online media
civil servant
accountability
budget
employee
electronics

Keywords

  • Acceptance of innovation
  • Government delivery system
  • Policy advocacy
  • Social innovation
  • The Government Transformation Programme

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Communication
  • Business, Management and Accounting(all)
  • Economics and Econometrics

Cite this

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AU - Wan Sulaiman, Wan Shahrazad

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