Che Aniza Che Wel, Assoc. Prof. Dr.

  • 114 Citations
  • 6 h-Index
20112018
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Fingerprint Dive into the research topics where Che Aniza Che Wel is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

  • 8 Similar Profiles
Malaysia Social Sciences
loyalty Social Sciences
materialism Social Sciences
discriminant analysis Social Sciences
marketing Social Sciences
addiction Social Sciences
self-esteem Social Sciences
young adult Social Sciences

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Research Output 2011 2018

  • 114 Citations
  • 6 h-Index
  • 14 Article

Effect of ethnocentrism and patriotism on the buying intention of Malaysian national car

Che Wel, C. A., Syed Shah Alam, S. S. A., Khalid, N. R. & Mokhtaruddin, S. A., 1 Jun 2018, In : Jurnal Pengurusan. 52

Research output: Contribution to journalArticle

Patriotism
Car
Ethnocentrism
Asian countries
Subjective norm
2 Citations (Scopus)

Relationship between entrepreneur's traits and cloud computing adoption among malay-owned SMEs in Malaysia

Syed Shah Alam, S. S. A., Md Nor, N. G., Asiah Omar, M. H. A. N. & Che Wel, C. A., 1 Jan 2018, In : Cuadernos de Gestion. 18, 2, p. 115-132 18 p.

Research output: Contribution to journalArticle

Entrepreneurs
Cloud computing
Malaysia
Small and medium-sized enterprises
Sampling
2 Citations (Scopus)

Dynamics of loyalty programs in Malaysian retailing: A strategic marketing perspective

Julian, C. C., Ahmed, Z. U., Binti Che Wel, C. A. & Bojei, J., 2 Jul 2016, In : Journal of Transnational Management. 21, 3, p. 101-114 14 p.

Research output: Contribution to journalArticle

retailing
loyalty
marketing
Malaysia
programme
Processed foods
Innovation
Logistics
Sales
Statistical methods
3 Citations (Scopus)

Discriminant Analysis of Antecedents of Customer Retention in Malaysian Retailing

Julian, C. C., Ahmed, Z. U., Che Wel, C. A. & Bojei, J., 3 Jul 2015, In : Journal of Transnational Management. 20, 3, p. 190-204 15 p.

Research output: Contribution to journalArticle

retailing
discriminant analysis
customer
loyalty
reward